Teaching
The Small Business Advisory Network has forged a unique alliance with Dale Carnegie Training of South Los Angeles, where we provide holistic business improvement programs that include training, coaching and consulting components. In this way, Dale Carnegie Training components are customized to be delivered with a business growth focus. Human capital of a firm is the most valuable asset. When improvement in systems, standards, sales, marketing and product innovation are accompanied by behavioral improvement, growth is faster and more fluid.
Leadership Training for Managers
Managing employees takes a skill set that differs from running reports and projecting productivity. The days of assuming that a good manager is also a good leader are gone. Clear distinctions are being made between the two. In this management leadership training course, you will learn the differences between managing and leading. Employees are not told what to do anymore. Now, you influence their choices and assist them in reaching their goals. You do not direct; you win the team over to your point of view. You do not dictate; you inspire! You can learn how to convey this inspiration by focusing on your leadership skills development.
Learn more about this course here.
High Impact Presentations
High-Impact Presentations will benefit managers who have some prior public speaking experience. It is particularly useful for executives who speak in front of groups, sales people and anyone who meets the press. This is a more advanced presentations skills training seminar and is not recommended for those new to public speaking. Learn how to:
- Persuade the audience with supporting facts and examples
- Project a positive image
- Prepare for an interview
- Lead effective Q & A sessions
- Communicate ideas with clarity and force
- Be more relaxed and natural when making presentations
- Motivate and persuade every audience, every time
Format
High-Impact Presentations is a two-day seminar
that runs on consecutive weekdays
Learn more about this course here.
Dale Carnegie Sales Advantage Class
Sharpen your selling skills. Our Dale Carnegie Sales Advantage Class happens every Monday evening in Long Beach at 6pm. See the content below to review our current class schedule, reading assignments and homework, and coach and instructor contacts.
Reading Assignments and Homework
The following assignments and reading should be completed following the session under which they are listed.
Orientation:
- Interview five clients
- Complete the opportunity charts
- Ask for feedback on your listening skills
Session 1:
- Sales Advantage Book - Chapters 1- 4
- How to Win Friends Part 1 Chapters 1- 3
- How to Stop Worrying Part 1
- Prepare to relate a success
- Incorporate:
- Attention-Getters
- Credibility Statements
- Agenda Statements
Session 2:
- Sales Advantage Book - Chapters 5- 7
- How to Win Friends Part 2 - Chapters 1 - 6
- How to Stop Worrying Part 2 - Chapters 4 - 5
- Prepare to relate a success
- Use the Questioning Planning Sheet
- Practice the Questioning Model
- Use Capability Statements
- Create a list of unique facts
Session 3:
- Sales Advantage Book - Chapters 9 and 12
- How to Win Friends Part 3 - Chapters 1 - 12
- How to Stop Worrying Part 3 - Chapters 6 - 11
- Prepare to relate a success
- Develop presentations unique to buyers
- Use solution units
- Support solutions with evidence
- Use capability statements
- Practice delivering presentations
- Identify common objections you hear
Session 4:
- Sales Advantage Book - Chapters 8 and 10
- How to Win Friends Part 4 - Chapters 1 - 5
- How to Stop Worrying Part 3 - Chapters 12 - 18
- Prepare to relate a success
- Cushion, clarify, and resolve
- Probe for hidden objections
- Strategies for common objections
- Complete the mid-point assessment
- Identify motivating factors for your buyers
Session 5:
- Sales Advantage Book Review Chapter 4
- How to Win Friends Part 4 - Chapters 6 - 9
- How to Stop Worrying Part 5 - 6 - Chapters 19 - 22
- Prepare to relate a success
- Respond to buying and warning signals
- Use Value Summaries
- Ask for commitments on every call
- Identify champions
Session 6:
- Sales Advantage Book Chapter 11
- How to Win Friends Review Parts 1 & 2
- How to Stop Worrying Part 7 - Chapters 23 - 28
- Prepare to relate a success
- Complete opportunity charts
- Conduct pre-approach research
- Try new methods of prospecting
- Analyze champions
- Ask for referrals
- Attend a networking event
- Complete time log
Session 7:
- Sales Advantage Book - Chapter 13
- How to Win Friends Review Parts 3 & 4
- How to Stop Worrying Part 8
- Finalize personal vision statement
- Take specific action on your goals
- Make a change in time management
- Add value for current clients
- Create alternative opportunities
- Invite guests to the final session
- Write a testimonial letter
- Prepare for sales championship
Coach and Instructor Contact Information
Mark Deo- mark@markdeo.com 310-320-8190
Contact us to inquire about class schedules and customized corporate training programs.